Manufacturing / Logistics

Echo Global Logistics

Creating visual power for a leading logistics company

Echo Global Logistics, a Fortune 1000 company, offers technology-enabled freight brokerage and supply chain management solutions. The company sought our help with its environmental, social and governance reports; and annual financial report letters.

Challenges

1. The copy-dense content lacked visual appeal.

2. Tight deadlines and multiple internal reviews and approvals required careful coordination.

Solution

Echo’s subject experts wrote compelling content. They needed editors who could prepare it for publication under a highly condensed timeline. Company executives asked us to edit the content as it was being written and to design the reports.

We grasped Echo’s writing style and brand voice quickly.

This important skill helps companies maintain recognizable identities and personalities.

Our advanced design and modern photography guidance enhanced Echo’s brand while simplifying complex concepts.

Our content editing and graphic design teams worked in tandem. This efficient approach helped us shave at least a week from each report’s production schedule.

Results

1. Echo’s reports are impressive marketing tools that appeal to investors and other stakeholders.

2. Echo met stringent distribution deadlines by outsourcing content editing and graphic design.

“The Simons Group is a valuable extension of our in-house team. They always come through for us in our marketing initiatives, even under demanding situations. We’re extremely pleased with their responsiveness and professionalism and the quality of their output.”

“Our corporate reports and other marketing materials are on brand, on time and on budget, thanks to our partnership with The Simons Group. We know they’ll always deliver top-notch results.”

Manufacturing / Logistics

Echo Global Logistics

Creating visual power for a leading logistics company

Challenges

1.

The copy-dense content lacked visual appeal.

2.

Tight deadlines and multiple internal reviews and approvals required careful coordination.

Solution

We grasped Echo’s writing style and brand voice quickly.

Results

1.

Echo’s reports are impressive marketing tools that appeal to investors and other stakeholders.

2.

Echo met stringent distribution deadlines by outsourcing content editing and graphic design.

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