Case Studies

Basic Concepts

Highlighting expanded product line

Overview
BCI is the leading source of quality storage, handling and safety containment products. These products include safety storage equipment for hazardous materials, and environmental protection spill containment devices. After significantly expanding its product portfolio, BCI needed a new catalog that showcased its comprehensive product line.

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Basic Concepts
Berglund Construction

Berglund Construction

Strengthening relationships - 100th Anniversary Campaign

Overview
Berglund Construction is a third-generation, family-owned firm and is one of the Midwest’s leading construction companies. As Berglund neared its 100th anniversary, the company wanted an image revamp that conveyed its rock-solid reputation as well as its vision for the future.

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Insurance Auto Auctions

Quality content, helped establish a Fortune 1000 brand

Overview
Insurance Auto Auctions is the leading live and live-online salvage vehicle auction company. Headquartered in Westchester, Illinois, IAA owns nearly 160 auction facilities throughout North America offering towing, financing and titling services. IAA’s vice president of global market development needed help from a creative agency that understood IAA’s business, goals and customers, and could manage high-level marketing with minimal hand-holding.

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Insurance Auto Auctions
JMG Financial Group

JMG Financial Group

Elevating a service-oriented brand for a new generation

Overview

JMG Financial Group is an award-winning wealth management firm that serves clients in over 35 states.  Strong client relationships are the foundation of JMG’s service-oriented business. In its third generation of ownership, the firm faced three fundamental branding problems and they turned to us for help.

 

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Law Office of Louis R. Fine

Bold website design and compelling content broaden attorney’s reach

Overview
Chicago attorney Louis Fine wanted to add clients to his practice, but he didn’t know how to reach them effectively. He particularly wanted to attract a young audience. While he’s a well-respected and successful lawyer and philanthropist, Fine’s website was outdated and didn’t reflect his personality and expertise.

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Law Office of Louis R. Fine
Samuel Strapping

Samuel Strapping

Earned Media Strategy Showcases Local Plants

Overview
Samuel Strapping Systems manufactures and supplies a broad range of steel and plastic strapping, hand tools, edge protection, stretch film equipment and consumables, as well as standard and custom-engineered unitizing equipment. The company wanted to showcase the growth of its regional plants and the important roles they play in the surrounding communities.

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